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Magnolia Soap and Bath Company
Franchise Opportunity
Magnolia Soap and Bath Company is a fast-growing retail franchise offering handcrafted, plant-based bath and body products made in-store. The brand is known for its vibrant storefronts, community engagement, and strong brand appeal rooted in Southern charm and clean living.
Founded in 2016 and franchising since 2019, Magnolia Soap and Bath Company offers an experiential retail model where customers can watch products being made on-site. The franchise provides bath bombs, soaps, body butters, scrubs, and home fragrance items that are clean, vegan, and handmade daily.
Magnolia's focus is on natural products, clean beauty, and immersive in-store experience with southern-inspired hospitality.
- Customers can see and smell products being made in-store
- Each store creates its own batch of soaps and bath bombs daily
- The brand promotes clean living with no harsh chemicals or fillers
- Appeals to families, gift buyers, and wellness-minded consumers
Startup costs include retail space build-out, soap-making equipment, initial inventory, and branding materials.
Initial Franchise Fee
$45,000 - $45,000
Covers brand license, initial training, and launch support.Total Initial Investment
$203,250 - $321,000
Includes leasehold improvements, inventory, buildout, and 3-6 months of working capital.Royalty Fees
6%
Monthly royalty fee based on gross sales.Minimum Cash on Hand Required
$75,000
Liquidity needed for startup costs and early-stage operating expenses.Net Worth Required
$200,000
Franchisees should show financial readiness to secure lease and manage cash flow.Part-Time / Full-Time
Full-Time
Owner-operator presence recommended for customer engagement and store performance.Magnolia is expanding across the U.S. with many mid-size and suburban markets still open.
- Territories available nationwide
- Ideal for downtown districts, boutique shopping centers, and lifestyle centers
- Support available for site selection and lease negotiation
Franchisees receive hands-on product training and retail operations coaching.
- Two-week training program at headquarters and on-site
- Support for grand opening, staffing, and visual merchandising
- Access to product manuals, vendor sources, and seasonal planning
- Inventory and supply chain guidance
Revenue is driven by strong retail margins, repeat product sales, and gifting occasions.
- Bath and body products carry strong markups with low cost of goods
- Revenue benefits from holidays, events, and community loyalty
- Breakeven commonly achievable within 12-18 months
- Loyalty programs and repeat customers drive consistent monthly revenue
- Add-on opportunities with workshops and private events
Ideal candidates have a passion for wellness, community, and customer service.
- Retail or customer service background is helpful
- Comfortable managing staff and local promotions
- Strong interest in clean beauty and brand storytelling
Magnolia Soap and Bath Company delivers a high-engagement retail experience with recurring product demand.
- Handcrafted, natural products made fresh in-store
- High brand loyalty and local repeat business
- Strong community engagement and marketing support
- Visual, sensory appeal creates memorable customer experiences
Retail operations require attention to staffing, inventory control, and seasonal foot traffic.
- Daily product production requires consistency and scheduling
- Staffing for retail hours and customer engagement essential
- Local events and foot traffic influence monthly revenue
- Managing perishable inventory requires planning and training
Magnolia Soap and Bath Company offers a visually vibrant, community-rooted business model for entrepreneurs interested in natural products and customer-driven retail. With immersive training, strong branding, and product quality, it's a compelling opportunity in the growing clean beauty space.